Specialist Webflow infrastructure for established NGOs
Your website is institutional infrastructure. It should be treated that way.
I partner with established NGOs and international nonprofits to build Webflow infrastructure that supports governance, survives scrutiny, and gives your team operational independence. One dedicated specialist — no agencies, no handoffs, no one who hasn't read your brief.
Clarity first. Then infrastructure that lasts.
We diagnose the real problem
Most NGO website failures aren't design problems — they're governance gaps, stakeholder confusion, and infrastructure debt that compounds silently. The Blueprint Audit identifies what's actually broken and why, giving your Board a strategic roadmap rather than a design proposal.
I execute for you
You share priorities. I deliver the Webflow design, development, and accessibility work that turns your website into institutional infrastructure donors trust.
Your website evolves with you
Ongoing strategic partnership means your site never becomes stale infrastructure. As programmes grow, campaigns launch, and governance requirements shift, the website keeps pace — without expensive rebuilds every three years.
Every engagement starts here
The Blueprint Audit: strategic clarity before a single pixel moves.
Most NGO websites fail because they were built on assumptions rather than diagnosis. The wrong stakeholders were prioritised. Governance requirements were invisible. Accessibility was an afterthought. The result? A site that looks professional but actively undermines institutional credibility.
The Blueprint Audit (£2,500) is a 2–3 week diagnostic that identifies what's actually failing and why — covering stakeholder mapping, accessibility compliance, content architecture, and governance gaps. The output is a Board-ready roadmap your leadership can act on with confidence.
It stands alone as a deliverable. You own everything. No obligation to continue.
WORK SHOWCASE
Governance-grade infrastructure for organisations under scrutiny.
Built for organisations where credibility and complexity matter.
WHO Foundation
Organic traffic tripled. Team creates donation pages independently.
Territorio de Zaguates
International fundraising infrastructure across borders.
Do Good Daniels
Wix to Webflow migration. Retained for three follow-on projects.
What changes when your website becomes institutional infrastructure.
Donor confidence increases
When your website clearly communicates governance, impact, and transparency, due diligence becomes a formality — not a risk.
Campaigns launch in days, not months
A new programme page, a fundraising campaign, an emergency appeal — you brief it on Monday, it's live by Wednesday.
Your team stops waiting for developers.
Content updates, blog posts, event pages, resource uploads — your communications team handles it all through a CMS that actually works for them.
Board members share your site with pride.
No more apologies for outdated content or broken pages. Your website reflects the calibre of your organisation.
The rebuild cycle ends
A website that evolves continuously never becomes obsolete. You invest once in infrastructure that grows with your organisation — not a project you'll replace in three years.
Scrutiny becomes an opportunity
When a journalist, regulator, or major funder examines your digital presence, they find evidence of a well-governed institution. The website stops being a liability and starts being proof.
Here's what happened.
The WHO Foundation needed governance infrastructure under media pressure.
Organic traffic tripled. Team creates donation pages without developer intervention.
A straightforward onboarding process
What the WHO Foundation expected to be complex turned out to be seamless and professional. Clear communication, structured milestones, no surprises.
Results that exceeded the brief
Even with a "lift and shift" scope, the rebuild delivered improved donor experience, stronger SEO, and operational independence the team didn't expect.
A website that keeps evolving
The WHO Foundation's site isn't a finished project — it's institutional infrastructure that grows with the organisation through ongoing partnership.
"Working with Eric on the re-platforming of our site has been an absolute joy. He has taken what we thought would be a complex process and made it easy, seamless and professional. Even when our brief was to 'lift and shift' our site to Webflow, Eric found ways to enhance our donor experience and improve our SEO, all within budget. Our site has already had an uplift in organic traffic and our team is delighted with what we can offer our donors going forward."
Ongoing support
One specialist, dedicated to your organisation's digital infrastructure.
Monthly Partnership
30-day rolling — Monthly Partnership — Strategic Webflow infrastructure and governance support for established NGOs. One dedicated specialist. No agencies. No handoffs.
£2,500/month
30-day rolling subscription.
Stakeholder-informed Webflow design and development
Performance maintained at 90+ Lighthouse scores
WCAG AA accessibility built into every component
Built on Lumos framework (v2.2.0+) for editorial safety
CMS architecture your team can edit independently
Async updates via screen recordings — no time-wasting meetings
Campaign pages, programme updates, governance documents — live in days
Pause or cancel anytime. 30-day rolling.
What a month looks like:
New pages live. Campaigns launched. Accessibility maintained. Donor confidence built.
New to working with me?
Most partnerships begin with the Blueprint Audit (£2,500) — a 2–3 week diagnostic that maps stakeholder needs, surfaces governance gaps, and delivers a Board-ready implementation roadmap. It stands alone as a deliverable. If you then subscribe, the monthly partnership picks up exactly where the diagnostic left off.
For organisations with existing Webflow sites needing ongoing support, the subscription can start directly.
What the partnership covers
Webflow Development
Professional infrastructure your team can actually edit. Built on the Lumos framework for accessibility, performance, and editorial safety.
Accessibility & Compliance
WCAG compliance in every component. Screen reader tested, keyboard navigable, multilingual-ready. Non-negotiable for organisations serving vulnerable populations.
Campaign & Programme Pages
New campaigns, programme launches, annual reports, emergency appeals — designed and built to institutional standards, live in days.
CMS & Content Governance
Content architecture that mirrors how your organisation works. Your team publishes confidently without breaking layouts or accessibility.
Performance & Credibility
Lighthouse scores above 90 across all metrics. Fast, accessible, and technically sound — because sophisticated donors notice when it's not.
Strategic Support
Stakeholder navigation, governance reviews, information architecture — the strategic thinking that keeps your website aligned with institutional reality, not just aesthetic trends.
Organisations that choose Socialectric experience:
You work directly with me — one specialist, not an account manager. No handoffs, no team rotation, no one who hasn't read your brief.
Institutional understanding
I absorb your organisational complexity fast — stakeholder needs, governance structures, programme detail. I work hard to just get it.
Accessibility by default
Every component, every page, every update meets WCAG standards. Built into how I work, not added as an afterthought.
Operational independence
Your team gains the ability to publish, update, and launch without waiting. That's the goal.
Unbreakable consistency
Every page, campaign, and content update stays aligned to your institutional standards. No drift.
Clear communication
Async updates via screen recording and your client portal. You always know what's happening without chasing.
Zero-stress partnership
I take full ownership of the web workload so your communications team can focus on the mission.
Frequently Asked Questions
The answers you're looking for.
Common concerns I hear from Communications Directors and Executive Leadership about investing in institutional website infrastructure.
Agencies mean account managers, team rotation, and people who don't understand institutional complexity. With Socialectric, you work directly with one specialist who understands governance requirements, stakeholder navigation, and the specific pressures international NGOs face. Every decision, every line of code, every strategic recommendation comes from the same person who read your brief.
That's exactly what the Blueprint Audit is designed for. The £2,500 diagnostic produces a Board-ready roadmap with governance rationale — not a design mockup. It gives leadership the strategic evidence they need to approve investment with confidence. Many organisations use the Blueprint Audit output to secure Board endorsement for the ongoing subscription.
Most website failures happen because implementation started before diagnosis. The Blueprint Audit prevents this by identifying what's actually failing — stakeholder confusion, governance gaps, accessibility debt — before any build work begins. And because the subscription is 30-day rolling, you're never locked into a project that isn't working.
Yes — and most clients do. Your first 2-4 months focus on building your new Webflow site, then the subscription transitions to ongoing design, development, and optimisation. There's no separate project fee. You subscribe, I start building.
If your organisation is managing multiple stakeholder groups, facing governance scrutiny, or planning a platform migration, yes — the Blueprint Audit (£2,500) should come first. It identifies what needs to be built and why, producing a roadmap your Board can endorse. For organisations with existing Webflow sites needing ongoing support, the subscription can start directly. When in doubt, a 30-minute conversation will clarify the right starting point.
Yes. All work is done in Webflow using the Lumos framework (v2.2.0+). If your site is on another platform, migration is typically your first subscription project. Most WordPress or Wix migrations take 2-4 months within the subscription.
A full-time hire costs significantly more, takes months to recruit, and requires long-term commitment. With Socialectric, you get a specialist in NGO web infrastructure ready to start immediately — no hiring, no onboarding, no overhead. Pause or cancel anytime.
One deliverable — a page, a component, an integration, a CMS update. Larger work gets broken into multiple requests. I'm always transparent about scoping and priorities.
Requests submitted through your client portal. Updates via Zight. No long meetings — just steady progress. You always know what's next.
Yes. Pause or cancel anytime with notice before your next billing cycle.
Signed agreement and first payment via Stripe. I set up your client portal the same day. We can start work immediately.